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Privacy Policy

Privacy Policy

Last updated: January 2026

Zephyr Activewear ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect when you visit zephyractivewear.com, how we use it, and the rights you have under applicable laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

Please note that Zephyr Activewear is an affiliate website. We do not sell products directly. Instead, we recommend sports apparel and equipment from third-party retailers and may earn a commission when you click on affiliate links and complete a purchase on partner sites.

Information We Collect

Cookies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and understand how visitors interact with our content. The cookies we use fall into the following categories:

  • Essential cookies: These are necessary for the website to function correctly. They enable core features such as page navigation, security, and access to secure areas. The site cannot operate properly without these cookies, and they do not require your consent.
  • Analytics cookies: We use analytics cookies (such as those provided by Google Analytics) to gather anonymous information about how visitors use our site, including which pages are visited most often and how users move through the website. This helps us improve our content and user experience.
  • Affiliate cookies: When you click on an affiliate link, a cookie may be placed on your device by our partner retailers (such as Amazon Associates, ShareASale, or similar networks). This cookie allows the retailer to attribute any resulting purchase to our website so we may receive a commission. The affiliate cookie does not collect personally identifiable information from you.

You can manage or disable cookies at any time through your browser settings or via the cookie consent banner displayed on your first visit. Please note that disabling certain cookies may affect site functionality.

Usage Data

We automatically collect non-personal information about how you interact with our website. This may include:

  • Pages viewed and time spent on each page
  • Referring website or search query
  • Links clicked, including outbound affiliate links
  • Date and time of your visit
  • General geographic region (country or city level)

This information is collected in aggregate form and is used solely to analyze site performance and improve our recommendations.

Device Information

When you access our site, we may collect technical information about the device you are using, such as:

  • Browser type and version
  • Operating system
  • Screen resolution and device type (desktop, tablet, mobile)
  • Anonymized IP address
  • Language preferences

This data helps us ensure our website displays properly across different devices and assists with troubleshooting technical issues.

Newsletter Subscription

If you choose to subscribe to our newsletter, we will collect your email address with your explicit consent. Subscription is entirely optional, and you provide your email voluntarily through a clearly marked sign-up form.

We use your email address only to send you:

  • Curated product recommendations and reviews
  • Updates on new sports gear, apparel trends, and seasonal guides
  • Promotional offers and discount codes from our affiliate partners

You may unsubscribe at any time by clicking the "Unsubscribe" link at the bottom of any email we send, or by contacting us directly. Once you unsubscribe, we will remove your email address from our mailing list promptly.

How We Use Your Information

We use the information we collect for the following purposes:

  • To operate, maintain, and improve our website
  • To analyze user behavior and optimize our content
  • To send newsletters and marketing communications (only with your consent)
  • To track affiliate referrals and earn commissions from qualifying purchases
  • To comply with legal obligations and prevent fraud

No Sale or Trade of Personal Data

Zephyr Activewear does not sell, rent, trade, or otherwise transfer your personal information to third parties for their marketing purposes. We do not monetize your personal data. The only information shared with third parties is the limited, anonymized data necessary for analytics services and affiliate tracking, as described above.

Third-Party Services

Our website integrates with the following types of third-party services, each of which has its own privacy policy:

  • Analytics providers (e.g., Google Analytics)
  • Affiliate networks (e.g., Amazon Associates, ShareASale, Awin, Commission Junction)
  • Email marketing platforms (used to send our newsletter)
  • Content delivery networks and hosting providers

When you click on an affiliate link, you will be redirected to a third-party website. We are not responsible for the privacy practices of those external sites, and we encourage you to review their privacy policies before providing any personal information.

Your Rights Under GDPR

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights regarding your personal data:

  • Right of access: Request a copy of the personal data we hold about you.
  • Right to rectification: Ask us to correct inaccurate or incomplete data.
  • Right to erasure: Request deletion of your personal data ("right to be forgotten").
  • Right to restrict processing: Limit how we use your data in specific circumstances.
  • Right to data portability: Receive your data in a structured, machine-readable format.
  • Right to object: Object to processing based on legitimate interests or for direct marketing.
  • Right to withdraw consent: Withdraw consent for processing at any time without affecting prior lawful processing.
  • Right to lodge a complaint: File a complaint with your local data protection authority.

Your Rights Under CCPA

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with the following rights:

  • Right to know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
  • Right to delete: Request deletion of personal information we have collected, subject to certain exceptions.
  • Right to opt-out: While we do not sell personal information, you have the right to opt out of any future sale.
  • Right to non-discrimination: You will not receive discriminatory treatment for exercising any of your CCPA rights.

To exercise any of these rights, please contact us using the details provided at the end of this policy. We will respond within the timeframes required by applicable law.

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce our agreements. Newsletter subscriber data is retained until you unsubscribe or request deletion. Analytics data is typically retained in aggregated form for up to 26 months.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include secure server infrastructure, encrypted data transmission (HTTPS), and restricted access to personal data. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Children's Privacy

Our website is not directed at individuals under the age of 16, and we do not knowingly collect personal information from children. If we become aware that we have collected data from a child under the applicable age of consent, we will take steps to delete that information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The updated version will be posted on this page with a revised "Last updated" date. We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

  • Website: zephyractivewear.com
  • Email: privacy@zephyractivewear.com

We are committed to addressing your inquiries promptly and transparently.